Free diagnostics designed for founders who are ready for an honest answer
Most assessments tell you what you already know. These don’t. The Human Systems Scorecard and the Brand Vital Signs diagnostic are built to surface the specific dynamics that are shaping your leadership and your brand accurately, in plain language, without requiring you to book a call first.
Choose the diagnostic that fits where you want to start
Human Systems Scorecard
48-scenario psychodynamic leadership assessment. Maps 12 constructs, identifies your primary defense signature, and generates the clinical orientation for Founder Psychology sessions.
Short Form · Free
Brand Vital Signs Report
Diagnostic of your organization’s external identity: positioning clarity, message coherence, authority signals, and the gap between internal identity and external perception.
Survey · Free
Not sure which to start with? Take both.
The most complete picture comes from both diagnostics together. Complete both assessments, meet with ourteam once, and receive an integrated reading of your leadership and your brand in a single session. Thebundled diagnostic fee is $2,000 – $300 less than completing them separately.
The integrated entry is also the path to Tier 4, our most comprehensive engagement. If you are consideringa full growth partnership, starting with both diagnostics is the most efficient route.
What happens after you complete a diagnostic
The process is the same for both assessments, and designed to be as straightforward as possible.
FREE
Complete the assessment
The Short Form (HSS) takes about 15 minutes. The Brand Vital Signs survey takes about 20 minutes. Both can be completed on any device. No account required.
FREE
Receive your results by email
HSS preliminary results arrive within 24 hours. BVS results with a preliminary gap observation arrive within 48 hours. Results are written in plain language, no clinical terminology.
FREE
Book your free 30-minute session
Your results include an invitation to book a free 30-minute session with our team. We walk through what your results mean in the context of your organization, and determine whether the full diagnostic engagement is the right next step.
Next Step
Decide on the full diagnostic
If you want to go deeper, the full diagnostic package produces a complete picture: full scoring, pattern identification, two sessions, and a written profile report.
HSS: $800. BVS: $1,500. Both: $2,000.
Not ready to take an assessment yet?
If you’d prefer to talk through which diagnostic is right for your situation before completing one, we’re happy to help.